Every day, I share on Twitter and LinkedIn a list of curated articles I read, resources and tools about UX Design, User Research, UI and mobile design, HTML, CSS, the web industry, some process, some inspiration, etc. This is an archive of everything I shared this week.
#Now – what I’m up to
I discovered the “keep an empty chair in the meeting room to represent the customer” gimmick. Of course it comes from Bezos. I am so tired of people following blindly tech gurus. Want to make the customer the + important person in the room? Bring actual costumer data in there!This is why we do user research, in all its different flavors. You don’t need fake empathy and guess work around an empty chair symbolizing the customer. You need actionable data to take actions. And budget to gather it. You can see my whole threat on that topic on Twitter and the Linkedin post
Also, if you speak French, Friday 13 May, 14:00 CEST I talk about my job as a UX researcher and design. If you have questions in French, it’s free and remote.
TL;DNR the one you should not miss
Ethical Design Network: an amazing project by @trinefalbe: a network for people interested in ethical design, to help share, inspire and empower people to make projects more ethical
Interesting read on UX and design KPIs, what they are, how to decide which to use and how to measure. These metrics can’t exist in isolation; they need to be connected with the business goals
“Why this ad made me stop scrolling” Interesting case study, but honestly, if I had seen that Balance ad designed as a todolist item, I would not have stopped scrolling because Instagram ads is mostly deceiving stuff that have nothing to do with the product (especially for games)
Interesting article on the history of cognitive overload. I love how people used to have the same fears with books that we have today with videos games or smartphones
Interesting study about randomness, but also (spoiler alert) about not being able to replicate psychological studies. Just because you read a New York Times headline about a study doesn’t mean that its findings are replicable, so stay curious
What is enterprise UX, how is it different from consumer UX, what are a few best practices and a few examples of such tools? An interesting article on @UXtweak
on how to design products to help people do their jobs.
If you need help designing elements at different states, here is a list of the “user facing states”